Tail continues to wag dog

I may have imagined it, but I am sure once upon a time the media reported news that happened rather than created the news all by itself. If they ever did exist, those days are gone now.

This week we saw yet another example of how the public, inspired by various media outlets begging for 24 hour news items, are gullible and (generally) selfish. Part of me honestly wonders if democracy is really the best way for a nation to govern itself – the selfishness of individuals is so strong that, over a nation, it really cant be a good thing.

The latest example is about Petrol (Gasoline) again. Earlier in the week we were fed lurid headlines about the impending Shell delivery drivers strike and how “1 in 10 forecourts would run out of petrol.” Set against this, the government kept saying “there is enough fuel, don’t panic, what ever you do, don’t panic buy.”

Seems fairly reasonable. The drivers have a right to strike (even if I think they are already grossly over paid – they earn twice what a nurse or teacher does) and I wish them all the best at getting a pay rise. Likewise, the government are correct. Four days of no deliveries to Shell garages is not going to impact the average person. If it came close to that, there are measures available to restore the balance (although rationing would be harsh). All in all, it is almost a non-news-event. Yes, there will be a strike but so what?

Now, we factor in the “human” element. By human, I mean ill-informed, fearful, ignorant and selfish. Proper “human” traits (*). As I see it, the thinking goes like this:

The news keeps showing how 1 in 10 forecourts will run out of fuel, so there must be something to worry about. The news keeps interviewing other “average people” who are worried, so I should worry as well. More news items about which petrol stations will be the most affected, so I should be worried. The government keeps telling me nothing bad will happen, now I am really worried. I rush out and panic buy as much fuel as I can get my hands on. I queue up for a while, cos there are lots of other people panic buying today. But I get loads of fuel and drive home.

Relaxing slightly, with my full tank, I turn on the news. After a day of people panic buying, wow, some petrol stations are running out of fuel. The news was right and the government lied to us again. I was right to buy loads of fuel…

Yes, it seems crazy, but this is what has happened in the UK. Despite all the assurances, people panic bought fuel (often despite not having any planned journey to go on…) and, as the media predicted petrol stations ran out.

The lessons I take from this are:

  • People are so truly selfish they no longer realise the effects of their actions. Listening to radio news yesterday there were dozens of people interviewed claiming they were filling up their cars and spare jerry cans (despite not planning to go anywhere) just in case. They wanted to make sure if there was a shortage other people suffered not them – no matter who may have greater need.
  • People are ignorant. Rather than think about the situation, people allow the 24 hour news outlets to feed them any nonsense and it is taken at face value. This is strange, given the number of times media organisations have been show to have falsified things to make news…
  • Which leads me to no one even comes close to trusting an “official” or “government” spokesperson. I actually think this is understandable, given the degree to which we are lied to on a daily basis, however sometimes they are telling the truth. Why the government spin doctors are “less trustworthy” than heavily biased media organisations’ spin doctors is beyond me.

Most frustrating of it all, is that the inevitable chain of events has done nothing but re-inforce people’s crazy ideas. Despite the government’s promises, petrol did run out (albeit hardly anywhere), so people add it to the list of times the government has lied. The media predicted it, so people add it to the list of things the media were correct. The selfish people are reassured that their selfishness was justified.

What is to blame for this? Has a generation been failed by the lack of a “proper” education? (I doubt it), are people inherently lazy and obedient? (again, I doubt it), have two decades of political lies and mismanagement of the public created a wary, scared public who feel they need to look after themselves because no one else will? (hmm).

Answers on a postcard to Number 10 Downing Street….

* sometimes I worry I am becoming sociopathic. Then I worry that writing things like that in a blog will count as a pre-crime and have me arrested. Then I relax because that line of crazy thinking means I am as mad, and human, as every one else…….. Wait, is that a helicopter overhead……… Why is it painted black? …….

Media induced fear

Sometimes I have to (albeit briefly) question the value of having a free press. It seems that the freedoms enjoyed by the press are far from beneficial for the public good. (However, I am aware of the alternatives so I suppose we have to live with it.)

Today, one of the headlines on the radio news was about impending strike action which may close down a fairly crucial power plant. Basically, workers at the Grangemouth refinery are planning a 2-day strike, the closure of the refinery has the knock on effect of cutting power to one of the main Scottish pipelines reducing the flow of oil into the UK by about 1/3. Yes. That is it. Flow will be reduced by 1/3 for two days.

There have been loads of statements from the Scottish executive and various government bodies explaining that there is at least 10 days worth of stock (10 days of no oil coming in) and as long as nobody panics, everything will be fine.

Did you spot the important bit. As long as nobody panics. Sadly, not panicking does not make good news.

Cut to the afternoon news bulletin on the radio. First off, this is not presented in a calm, matter of fact manner. It is read out by an excitable and breathless woman with a lot of emphasis on how prices are going to rise and people may face shortages (less emphasis on the may, than the shortages). One of the radio stations had people call in to “share their experiences of panic on the forecourts.” Nothing like a bit of pre-empting there…

Anyway, there were four callers talking about how it had “gone crazy” today and people were buying fuel much more than normal. Weirdly, one of the callers claimed to be at the same petrol station (gas station for colonials) as I was at, getting fuel for my car. The caller claimed the place was full and had been all day. I sat and listened to her, while I looked around and was the only car there. Hmm.

As I drive about a lot in my job, I have passed a lot of petrol stations today and for most of the day none have been busy. Cut to about 1900hrs onwards and things changed. Lots of people getting lots of fuel. Now the radio stations are exuberantly talking about how the “stay calm” advice has been ignored and “everyone is panic buying fuel” and how “stocks cant be expected to last long at this rate.”

Call me a cynic, but from my take on today the whole un-necessary panic (if it actually exists) is something generated by media reporting. Like all herd problems, once a few people start to run every one else does. In this case, when a few people start to “panic buy” fuel, everyone has to join in and it becomes a bit of an arms race because now stocks will really begin to struggle (especially on a local level). The oil companies must love this – the strikers are actually doing the wrong thing! – because now, as you would imagine crude oil prices are going up even more. The news stations love this because it gives them all the things they like to report on and it hits home to everyone. However, the general public have been somewhat shepherded into buying loads of fuel as the prices rise.

Is this all the fault of the media – no, not at all. That is most certainly not the point I am seeking to make. However, I do think that public “panics” (not just in this case, about everything from MMR to crime) are largely the result of irresponsible and sensationalist reporting.

The media has a unique power to influence the public to a greater extent than any other facet of our society. Is it using this power responsibly?