There is so much competition for what is the spawn of the devil. Search engines probably are among the top candidates. It’s easy to test this thesis. Look for something that you know exists on a useful web page – but which isn’t something MSN or similar will have good links on and that you didn’t get the links from google in the first place – there is a much more than even chance you will never find it.  You will find obscure pages that used one of your search words in 2001. If you are lucky.