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Healthy Eating

Posted on 8th May, 2007 by TW

This is not normally a topic I would stray into, but as Heather is hors de combat for a while, I thought I would give it a shot. It certainly strikes me as “bad science” but I may be wrong…

Given the way the UK has got on board this “healthy eating” campaign, it is not surprising that the supermarkets have pulled out all the plugs to use this woo to sell more products. On a fairly regular basis there are adverts on TV how this product or that product is “one of your five a day” with minimal reason behind the claims. It seems Sainsbury’s (supermarket chain) has joined in and in their infinite wisdom have decided that telling their customers how many grams of fat, carbohydrates/sugar, protein etc., are in their food is not effective. As part of the great dumbing down of the UK they now use a “traffic light” system. It is pretty embarrassing.

Sainsburys Cheese Ploughmans PackagingWhat intrigues me the most, is the apparently arbitrary nature of what gets a “green” compared to what gets an “amber” or “red” (I am assuming Green = Good and Red = Bad by the way, can food be “Bad?”). As a recent example, I bought a Sainsbury’s Cheese Ploughmans ready made sandwich which comes on malted bread with “seeds.” The packaging calls it “reduced fat, a healthier option.” In the picture, you can see what the traffic light system looks like, but please note, the fat and salt are supposed to be “amber” rather than red.

Popularity: 35% [?]


Popularity: 35% [?]